What was the purpose of the National Organization for Women (NOW) during its campaigns?

The National Organization for Women (NOW), founded in 1966, focused primarily on advocating for women's rights, one of the chief objectives being the passage of the Equal Rights Amendment (ERA). The ERA aimed to guarantee equal legal rights for all American citizens regardless of sex, addressing systemic inequalities and discrimination faced by women. This advocacy was part of a broader feminist movement during the 1960s and 1970s, seeking to advance women's social, political, and economic rights.

While promoting women's education, supporting women's sports, and advocating for women's suffrage were all important issues related to women’s rights, they were not the central focus of NOW's campaigns. NOW concentrated on ensuring that women had equal rights under the law, which was encapsulated in the goal of the ERA, making it the most relevant answer in the context of the organization's primary objectives.